Travelers ask AI before opening Booking. Find out if your hotel shows up — and what to do if it doesn't.
Analyze your brand freeMentio Score
Visibility
Position
Top 2 avg
LLMs
5/5Competitive Radar
Visibility ranking
Visibility by model
5 LLMs
analyzed per brand (ChatGPT, Claude, Gemini, Grok, Perplexity)
25+ questions
auto-generated for your property type
2 minutes
to get your full report
Guests ask by intention ('relaxed honeymoon on an island', 'long weekend getaway with friends'). AI builds its answer based on attributes, not keywords.
The decision starts in the AI conversation, before Booking or Expedia. Metasearch engines receive the traveler with the shortlist already made.
Travel blogs, Condé Nast Traveler lists, TripAdvisor reviews, travel press articles. AI aggregates everything. If you're not in these sources, you're not in the answer.
Appearing in AI can translate to direct bookings, avoiding the 15-22% OTA commission. It's the most profitable channel in your mix.
AI can recommend you for 'charming family hotel with pool' or 'couples wellness retreat' even if you don't rank for those terms on Google, because it interprets attributes — not keywords.
This is a real example of the kind of response ChatGPT generates when someone searches for accommodation. Mentio analyzes hundreds of questions like this for your brand.
I'm looking for a charming boutique hotel for a romantic getaway in the Cotswolds — any recommendations?
For a romantic getaway in the Cotswolds, here are 3 options that consistently appear in traveler recommendations: • Hotel [Name A] — Set in a restored manor house near Chipping Campden, with an infinity pool and countryside views. Ideal for unwinding. • [Name B] — Boutique hotel in the heart of Stow-on-the-Wold, with a courtyard garden and an intimate spa. • [Name C] — Just outside Cirencester, in a Georgian estate with gardens and a farm-to-table restaurant. Perfect for a special dinner.
Mentio detects hundreds of questions like this for your industry and tells you exactly how many mention you, in which position, and what attributes AI assigns to you (or doesn't).
Mentio runs a complete generative visibility analysis built specifically for hospitality. These aren't abstract metrics — they're answers to the questions a potential guest would ask before booking.
We analyze questions segmented by occasion: romantic, family, pet-friendly, food & wine, golf, wellness. A hotel can lead in 'romantic' and be invisible in 'family'. Your Mentio Score is segmented by intent.
We identify which hotels appear alongside yours. Sometimes they're directly comparable, sometimes they're properties in a different category that dominate the recommendation due to stronger digital presence.
AI describes you with adjectives: 'charming', 'modern', 'dated', 'quiet', 'kid-friendly', 'adults-only'. Sometimes it matches your commercial positioning. Sometimes it doesn't — and that gap is the biggest insight from the analysis.
Condé Nast Traveler, TripAdvisor, Fodor's, specialist travel blogs, regional tourism media. Mentio identifies which ones feature you and which don't.
An independent boutique hotel and a group with 15 properties have very different AI visibility challenges.
You compete on experience and authenticity. Mentio detects whether AI recognizes your unique attributes (architecture, gastronomy, location) or lumps you in with generic hotels.
Each property is a brand within a brand. Mentio analyzes visibility per hotel and detects whether AI recommends only your flagship, several properties, or confuses brands within your group.
Your main competition is Airbnb and independent vacation rentals. Mentio tells you which alternative accommodations you're actually competing against in AI recommendations.
Denser and more competitive market. Mentio helps you discover which specific intents you stand out for (business travel, city break, cultural leisure) against international chains.
Three steps. Two minutes. A report your team can act on.
Add your hotel name, city/region and category (boutique, country, urban, etc.). Add 3-5 competitors you already have in mind.
We generate 25+ real questions travelers ask AI about your type of property and destination — from generic to highly specific intent queries.
You receive your Mentio Score, ranking, perceived attributes and action plan. Re-run whenever you launch a new season or campaign.
You can re-run the analysis whenever you launch a new season, PR campaign, or repositioning to measure the impact.
We had a whole team optimizing Booking and Google Ads, but nobody was looking at what was happening on ChatGPT. Mentio showed us that AI was recommending us for couples but completely ignoring our corporate segment — which was our biggest growth opportunity.
— Commercial Director, boutique hotel group
No credit card · Results in 2 minutes